Anyone that works in Long Island SEO will tell you that keywords are paramount. If your content or copy fail to feature terms that you'd like to rank for, regardless of the search engine you have in mind, then you're unlikely to see progress. One of the ways to get seen is by learning about keyword density. For those that are unfamiliar with this term, and would like to know what it entails, the following information may prove insightful.
Keyword density, for those that don't know, refers to the number of times a particular keyword is used in a document, webpage, or any other related media. What this means is that if you write a 500-word article, and you use a specific term 5 times, the keyword density would be 1 percent. There is no written rule when it comes to the number of times keywords can be used, but it's important to exercise caution all the same. To do so, keep the following 3 essential guidelines in the back of your mind.
When it comes to the rules of keyword density, start by using desired terms as sparingly as possible. Most writers tend to keep the aforementioned density below 3 percent, which makes sense when you consider that content should be developed with humans in mind. The rules of SEO have changed to the point where writing for humans is desired. This means that content should appear natural, such as in regard to keyword usage, which authorities on marketing like fishbat.com can attest.
Another guideline to follow, as far as keyword density is concerned, is to place your keywords in the optimal spots. First, the term that you'd like to rank for should be in the title. Second, it must be placed in the body, ideally in a location where it fits best. Smart keyword placement is one of the tricks to SEO, meaning that the wiser you are about this, the more of a positive impact that you will have in this regard.
Lastly, no matter how much you may be set on using specific keywords, it's important to note that the quality of your content remains the priority. After all, if you don't create content that your audience finds value in, your efforts won't be worthwhile. Focus on what your audience is looking for. By understanding what they want, you will be able to provide value to them, resulting in better content in general.
Keyword density, for those that don't know, refers to the number of times a particular keyword is used in a document, webpage, or any other related media. What this means is that if you write a 500-word article, and you use a specific term 5 times, the keyword density would be 1 percent. There is no written rule when it comes to the number of times keywords can be used, but it's important to exercise caution all the same. To do so, keep the following 3 essential guidelines in the back of your mind.
When it comes to the rules of keyword density, start by using desired terms as sparingly as possible. Most writers tend to keep the aforementioned density below 3 percent, which makes sense when you consider that content should be developed with humans in mind. The rules of SEO have changed to the point where writing for humans is desired. This means that content should appear natural, such as in regard to keyword usage, which authorities on marketing like fishbat.com can attest.
Another guideline to follow, as far as keyword density is concerned, is to place your keywords in the optimal spots. First, the term that you'd like to rank for should be in the title. Second, it must be placed in the body, ideally in a location where it fits best. Smart keyword placement is one of the tricks to SEO, meaning that the wiser you are about this, the more of a positive impact that you will have in this regard.
Lastly, no matter how much you may be set on using specific keywords, it's important to note that the quality of your content remains the priority. After all, if you don't create content that your audience finds value in, your efforts won't be worthwhile. Focus on what your audience is looking for. By understanding what they want, you will be able to provide value to them, resulting in better content in general.
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